Profile

Anaya Latter is a communications professional with over eight years experience. Anaya has worked with a wide range of clients from the arts, social justice and community sector, small businesses, organisations and festivals.

Prior to starting her own communications consultancy, Anaya worked as an Account Manager for Essential Media Communications, a strategic, research-based PR agency. She has also worked as an Account Executive for design firm Publicity Works, gaining experience in advertising creative, designer briefing and proofing print and online copy.

Anaya Latter can offer comprehensive strategic marketing and communications services at competitive prices, as well as freelance writing and editing services.

Services

  • Communications strategy: discerning the best approach for your campaign to succeed;
  • Social media strategy: content, execution and cross-platform devices;
  • Identifying and targeting audiences;
  • Marketing strategy;
  • Creative scripts for radio and TV advertising: broadcast communication that works;
  • Branding and messaging: making sure your information effectively reaches your target audience;
  • Writing: clear, concise copy for print and digital collateral – social media content, Electronic Direct Mail, articles, opinion pieces, speeches, reviews and interviews;
  • Media releases and media kits: tailoring your information to make an impact;
  • Journalist liaison: pitching stories to the right contacts;
  • Editing and proofing with strong attention to detail.

Clients

Clients Anaya has worked for as a consultant or directly include:

Channels the Australian Video Arts Festival, Rachel Laura, Mitsein, Cycling Victoria, Chapter House Lane, Community Law Australia, NACLC, Spring Bay Mill, Environment Victoria, Domestic Violence Victoria, Womens Health Victoria, Multicultural Centre for Women's Health, Youth Support and Advocacy Service, Kimberley Land Council, National Aboriginal Community Controlled Health Organisation, CATSINaM, ACTU, AMWU, CFMEU, ITUC, VAADA.